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| #2342952 in eBooks | 2015-02-25 | 2015-02-25 | File type: PDF||1 of 2 people found the following review helpful.| Hitchcock creates his "brand" with a frozen leg of lamb|By Ron Wise|There have been numerous books written about iconic film director Alfred Hitchcock, but few, if any, are quite like Jan Olsson's "Hitchcock a la Carte." Dr. Olsson, a Professor of Cinema Studies at Stockholm University, examines Hitchcock with a new set of eyes and from some intriguingly fresh perspectives. |
"Hitchcock à la Carte is a major contribution to the inexhaustible literature on Hitchcock. It locates the branding of Hitchcock in the canny promotion of his orotund and mordantly witty persona and traces how the television franchise amplif
Alfred Hitchcock: cultural icon, master film director, storyteller, television host, foodie. And as Jan Olsson argues in Hitchcock à la Carte, he was also an expert marketer who built his personal brand around his rotund figure and well-documented table indulgencies. Focusing on Hitchcock's television series Alfred Hitchcock Presents (1955-1962) and the The Alfred Hitchcock Hour (1962-1965), Olsson asserts that the success of Hitchcock's ...
You easily download any file type for your device.Hitchcock à la Carte | Jan Olsson. I was recommended this book by a dear friend of mine.
