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Merchants of Menace: The Business of Horror Cinema

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[PDF.bb67] Merchants of Menace: The Business of Horror Cinema

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 | #2192551 in eBooks |  2014-04-10 |  2014-04-10 | File type: PDF

|| |Unearthing the industrial logics of the horror genre, Merchants of Menace provides lively case studies that expose the tactics of their production as well as unusual quirks in the process. These studies will reanimate and refashion our histories of the genre a

Even though horror has been a key component of media output for almost a century, the genre's industrial character remains under explored and poorly understood. Merchants of Menace: The Business of Horror Cinema responds to a major void in film history by shedding much-needed new light on the economic dimensions of one of the world's most enduring audiovisual forms. Given horror cuts across budgetary categories, industry sectors, national film cultures, and media,...

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